I love the idea of growing together with a company.
Promoting people who have worked with you over the years and invested so much time and effort in the work as opposed to people who just walk in and grab a spot at the top of the ladder.
Companies that prefer hiring from outside rather than from within usually do so because they are only aware of the lapses of their own staff. Most times, they are hiring a devil they don’t know instead of promoting the angel inside that has a few black spots.
Ofcourse, I know that not everyone will be interested in personal development and striving to be better, but we can at least try to sound it loud that anyone stands a chance to move up the ranks in our company if they work hard enough.
Watching The World
Some people where able to deduce why I wrote about marketing and lying yesterday (hint: The first article I shared under watching the world), I have loads of respect for the man who drives that company and wish him the very best on his trip to Mars!
The question I got in the mail was: who does not tell lies? Who would not like to get an head start over his competition by drumming up his achievements?
Like I said: a lie is a lie.
I learnt many years ago that there is always another route, you do not have to lie. When we start to excuse ourselves and give ourselves the option to tell a lie every time, the truth – our conscience that is supposed to be an umpire – collapses and then it all comes tumbling down.
Be a man. Don’t tell lies.
Watching The World
I don’t think knowledgeable people have the best ideas, and so, I disagree that great ideas come from having much knowledge.
Rather, I believe that great ideas come from the spiritual. When the voice of my heart is louder than the voice of my head, I am tuned into another source of ideas altogether.
I have studied men who presented great ideas over the years and I find this to be present. Steve Jobs spent time at various eastern temples.
These days, people do meditation and practise Yoga – all in a bid to attain what they call “oneness with the universe”; a state in which they can access something else, something that can lead them into a flow.
I don’t need all that. I don’t need to seek any temple before I generate great ideas… I am a Christian, I am my God are one. When I pray and meditate upon the Word of God, I receive great and mighty ideas into my heart.
If you are looking for great ideas and have thus far only concentrated on libraries, blogs, social media and newspapers, you are doing it wrong.
I believe that when you have some knowledge, updated information and cultivate a healthy, regenerated born-again Spirit, you will easily receive ideas from on high.
Dr. Philip Kotler defines marketing as “the science and art of exploring, creating, and delivering value to satisfy the needs of a target market at a profit.”
The real gold is found when we can identify the unfulfilled needs and desires of the target market.
If the need has been well fulfilled, move on, no need to run another “me-too” operation. It is the market leaders that make all the money, while all the others fight for the scrap.
The secret of great men is that they stick to areas they are really good at. Don’t settle and provide bland services to customers.
Find a real unmet need in the market and provide it.
Stop playing in the mud! Gosh!!
People always flock towards places where they think their problems can be solved.
Whatever you offer the public must be relevant to them if you want them to stop by.
If you are serious about making a difference in the lives of people, identify the pain points in their lives and look for how you can make it go away.
I see many brilliant and talented people running ghost shops and ghost towns online because they are simply barking up the wrong tree.
What does your target audience really want?
How can you make it happen?
The primary reason we do business is to make money. Simple!
If its not making money, its not business; that’s more like a busyness.
So, take your customer’s money, all of their money, but please care about them too. If you can’t, then you could at least pretend to.
If people have a nice time doing business with you, you can be sure there will be a next time.
Mentorship and apprenticeship are forms of relationships that must be deliberate.
Not laid back, all in.
I do not think an effective apprenticeship can be done by proxy. You cannot hope to absorb the wisdom of the master by staying away at an arm’s length.
The master secures his future by having apprentice that can carry the torch and the apprentice secures his future by hanging around long enough to collect the torch.
Mentorship or apprenticeship must not be assumed roles; both parties must be in agreement, training takes deliberate steps.
I believe that the modern learning movement has relegated apprenticeship to the back seat. This is not correct, people need serious hands-on training, going beyond the curriculum and really mastering their profession.
Are you ready to start out your own schemes and ventures?
Do you need some more training first?
These are questions you need to answer before you set out and say you are starting your own business or NGO or whatever.
This might be a question best answered by your trainer or mentor. Go ahead, ask her today for candid thoughts about you and your readiness level.
Everyday, I meet people in the marketplace that have no business there. They do not yet know enough or they just lack the experiential knowledge that comes from some years of experience.
You might need some years of more mentoring, or still even still need to serve some more years as an apprentice.
Your grand ideas can wait. Do not be in a hurry to start your own things.
Watching The World