Monthly Archive June 2016

ByAdemola Morebise

Getting started with the iBBN train

So, we finally kicked off the iBBN program.

You can learn more about the iBBN program on GYB Nigeria’s website.

It has been an interesting project to execute on a number of levels, I will discuss some of it right now and talk about others in future #TMP issues.

The weird application process

Unlike other programs where you fill a simple form and submit in order to apply, whoever wanted to be a part of iBBN had to send an email to apply. A lot of people did not get it, they message me on Whatsapp and say they are interested, but they never sent in their emails and thus they never got enrolled.

In fact, a man I had some business dealings with called me and mentioned on that call that he would want to join the iBBN train, I directed him to send in his email; he didn’t. It later dawned on me that he, and others felt they could just hop into the class without following the protocol.

I did not subscribe to the idea.

The weird application process was done because I needed to discourage people I do not want from applying to iBBN. If you are too unserious to read the long article that I published on GYB Nigeria and then sit down to compose a simple email, I do not want you in my online class. No exceptions.

Nowadays, people want their information fast-fast, and short. However, I know serious minded people do not mind investing hours into a good information resource. By publishing long content, I was actively looking for serious people. I think it worked.

The next thing I did was to call people that enrolled, I was interviewing them without they even realising it. I have been running businesses online since 2007 and I know that a great chunk of online business deals with phone calls, you would need to convince people over the phone that you are legit and that you are not going to disappear after they send money to your bank account. I called and found out their motivations, what they feel iBBN will do for them and all that.

That was the second filter stage.

At the end of the day, I am left with a small class of around 12 people and I am OK with that.

I would rather start 12 fires than make 1,000 sparks by lowering the bar and allowing everybody to come in.

ByAdemola Morebise

The thing about a window of opportunity

Every opportunity has an associated “window”, a time frame within which it is valid. Opportunities do not remain valid forever and that makes it so tricky.

You do not want to jump too soon at an opportunity, yet you have to always remember that “delay is dangerous”. Nailing the right time between holding on and marching out is indeed tricky.

People say opportunities are like buses, there is always another one coming…. But a truthful reflection and we realise that even though new opportunities will come along, we might have missed something huge, a once-in-a-lifetime chance to be a central part of something big.

We must stay sharp and ensure that we never miss these windows.

Every single opportunity is unique and once lost, it can never be re-gained.

ByAdemola Morebise

The invincibility complex

A lot of successful people like thinking they are invincible. They cannot lose, cannot come up with a bad idea.

But, what if you are wrong about a certain course of action? How deep in would you go before your realise the error? And when you do, would your ego make you stubbornly continue the pursuit despite all clear evidence?

When you are wrong, do you have people that can tell you so? Or, are you just surrounded by a band of yes men who merely nod in agreement without offering any conflict or playing devil’s advocate?

As you climb higher and higher the success ladder, hubris increases and you start feeling so invincible that everything fades away. By the time you wake up, even your own successes would have also faded away. History is littered with examples of things like this.

For example, Amazon’s Fire Phone experiment failed due to something like this. They had recorded so much success with their other devices like the Kindle line, that they felt they could easily make a phone. (They have since bounced back with the Amazon Echo device)

A little fear and second guessing yourself could just be a blessing (as long as it doesn’t grind the work to a halt).

Adding a little fear to the mix does not break the deal.

ByAdemola Morebise

Identify the sources of growth

It is always good to identify the sources of growth for the business and concentrate on optimising such.

A good businessman keeps track of which channels are bringing in the most business leads and then concentrates on how to make it more effective. They also identify things that are not working and then eliminates them.

Ideas will always be unlimited, it is resources that suffer from limits and every resources sunk into anything needs to be justified.

Which business channels have brought in the most leads for your business this year?

Which business channels do you need to invest more in?

What are the things you need to stop doing?

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Watching The World

 

ByAdemola Morebise

Making giant strides towards fulfilling your vision everyday

It is important to commit to your personal vision over everything else – even your own comfort.

You should realise that once your vision starts to work out, it will bring you a sense of fulfilment and it will also cater for all your needs.

Making giant strides towards fulfilling the vision alongside a day job is such a daunting task. The solution is not to quit your job, doing so prematurely will even wreck things further.

Your vision will not build itself, you need to make giant strides towards the fulfilment of the vision every day. You can start by setting aside 1 hour everyday just to think about it.

You can figure out a way to keep it going against all odds. No matter how busy you might seem to be at the moment.

A lot of people have figured it out and a lot of people will still figure it out.

You can make progress towards fulfilling your vision every single day.

ByAdemola Morebise

Sticking with it

I recently read about Adam Horowitz, who at a young age of around 15 years old starting building websites with a view to make money from them. He built around 30 websites over a 3 year period and made nothing from the endeavours.

Yet, he did not give up. He continued and today, he’s a millionaire. He floated more websites and finally started to make money.

It has all paid off.

Remember Thomas Edison and the 1, 000 failed light bulb experiments? Exactly.

It will work out fine in the end, it always does. You need to stick with it if you will eventually make it in the end.

It is not a good idea to give up on projects or endeavors too quickly

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Watching The World